Case Study
ergLocale
About the client
ergLocale s a clean tech company that is transforming EV fleet and energy management worldwide by maximizing ROI from EV Fleets and Solar Investments
The Challenge
ergLocale was building genuinely category-defining technology, but had limited digital presence. The challenge was translating technical capability into a public-facing brand that buyers, partners and talent could actually engage with.
Execution Plan
We took on ergLocale’s content and brand presence end-to-end; building the strategy, voice and editorial system from the ground up.
The core of the work was translation: turning ergLocale’s technical depth into content that decision-makers (fleet managers, sustainability execs, CFOs) could actually understand and act on. That meant:
- Editorial content: a regular cadence of blog articles explaining how EV fleet and solar systems actually work in practice, and what ROI looks like over time.
- Sales-enabling collateral: professional brochures, flyers, and one-pagers that gave the sales team something credible to put in front of prospects.
- Targeted campaign content: focused content around specific use cases and customer outcomes.
- Digital presence management: running their owned channels with consistent voice, cadence and positioning.
Throughout, we worked closely with ergLocale’s internal team to make sure the technical accuracy was airtight while the writing stayed accessible.
Work Samples
Results
- 32.1 % CTR (significantly above the B2B industry average)
- 18.5% audience growth rate
- 5,227 impressions
Sujata has been instrumental in managing our brand presence. Sujata handles our content creation and management including other critical marketing initiatives with professionalism and dedication.
We have found her work always thorough and timely, aligning perfectly with our needs. We highly recommend The Social Unlimited’s services.
Bishal
Founder, ergLocale
