Case Study
Jacqueline Hawk
Action Points
- Identified KPIs to measure content effectiveness.
- Developed a comprehensive content strategy to achieve these KPIs.
- Focused on empowering women through every content piece.
- Managed the promotion campaign for Jacqueline’s workbook and journal.
- Created targeted content for Instagram and LinkedIn.
- Enhanced reach, brand visibility, and overall marketing impact through the content initiative.
Work Samples
Results
- 3.1% engagement rate
- 20.5% audience growth rate
- 20% impression growth rate
